Freelance

2013-2014
Visual Design, Frontend Dev

Hillary for America

In the run-up to Hillary Clinton's announcement, some friends from my Obama campaign days reached out looking for design help to get her campaign off the ground.

Working with Laura Olin at Precision Strategies, I delivered look-and-feel concepts for the homepage and donation flow. Content strategy was still pretty fluid at that stage, so the exploration was fairly blue-sky.

The interface for HFA's donation flow

My homepage concepts didn't make the cut, but the donation flow shipped as the first iteration. Shortly after, Hillary for America brought on an incredible in-house design team who took it from there and built something genuinely beautiful. My contribution faded quickly into the background — which felt about right — but I'm proud to have made some small mark on her historic run. Here's some of the work I delivered.

Concept image for Hillary Clinton's website
Concept image for hillaryclinton.com
Concept image for Hillary Clinton's website
Concept image for hillaryclinton.com

World Food Program

I had a lot of fun designing and building the online annual report for World Food Program. Since the content was divided into chapters, I opted for a scrolling behavior that felt like turning the pages of a large book.

Cover of the World Food Program annual report
Cover of the report with chaptered navigation

WFP had access to a trove of beautiful and heartbreaking photography, showing the need for food around the globe, and the immense scale of their aid and outreach.

A large airplane being loaded up with food
The information architecture allowed for scrolling in any direction on most views.
The information architecture allowed for keyboard friendly scrolling in any direction on most views.

Beyond the emotion, WFP needed hard data — what they'd actually delivered over the previous year. The report included tables, graphs, and an interactive world map showing every location visited and benefited by WFP that year.

Pie chart showing which regions received the most WFP grants
Dynamically generated pie chart showing which regions received the most WFP grants
Children wave and show peace signs from a window

I'm proud to have contributed what I could to this wonderful cause. The project was managed by Lauren Parks and Aliya Karim.